Alternative futures oriented to contemporary global problems solutions and risk management are related to citizens´ability to learn how to become global (cosmopolitan) citizens. Important conditions for that should be analyzed within the processes and conditions shaped by globalization of media and communication. This learning has not been institutionalize so far (as in the education), and it is a result of rather indirect social interaciton. Individuals are embedded into complex network of the global information flows and, at the same time, they are members of their national and local communities. Cosmopolitan individual is a virtual member of a global community. Social analysis with ethical reflection should study with more attention global media as one of the key globalizing actors shaping the public space of communication with the power to farm and deform cosmopolitan participation. and Oleg Suša.