Subject: Reklama. Public relations. Média and advertising strategy - LINDAT/CLARIAH-CZ Catalog Search Results

Start Over Subject Reklama. Public relations. Média Subject advertising strategy

1. Advertising response to new entry

Creator:: Valei, Azamat, Zápal, Jan, Univerzita Karlova. Centrum pro ekonomický výzkum a doktorské studium, and Národohospodářský ústav (Akademie věd ČR)
Publisher:: CERGE-EI
Format:: electronic, bez média, svazek, and 43 stran : ilustrace.
Type:: model:monograph and TEXT
Subject:: Reklama. Public relations. Média, reklamní strategie, modelování a simulace, advertising strategy, modeling and simulation, 659.113, 519.86/.87, (048.8), 4, and 659
Language:: English and Czech
Description:: Azamat Valei., Obsahuje bibliografii a bibliografické odkazy, České a anglické resumé, and born digital
Rights:: http://creativecommons.org/licenses/by-nc-sa/4.0/ and policy:public

2. Informative advertising in a monopoly with network externalities

Creator:: Valei, Azamat
Publisher:: CERGE-EI
Format:: electronic, text, regular print, svazek, and 49 stran : ilustrace ; 21 cm.
Type:: model:monograph and TEXT
Subject:: Reklama. Public relations. Média, reklamní strategie, externality, modelování a simulace, advertising strategy, externalities, modeling and simulation, 659.113, 330.11, 519.86/.87, (048.8), 4, and 659
Language:: English and Czech
Description:: Azamat Valei., Obsahuje bibliografii a bibliografické odkazy, and Anglické a české resumé
Rights:: http://creativecommons.org/licenses/by-nc-sa/4.0/ and policy:public