The article introduces the concept of "sociological technoimagination" and delineates the field of visualitzations used in the social sciences: the various forms of graphs, schemes, and diagrams. It surveys the uses and funcitons of visualizations in sciences generally and places their development in the wider contex to the modernization of vision of the 19th century; examining the pioneering uses of visualization methods by Etienne-Jules Marey, Franci Galton or Otto Neurath. Gabriel Tarde´s account of statistic (from his Laws of Imitation, 1890) is reinterpreted in regard to both the nature and social roles of the sociological technoimagination., Tomáš Dvořák., and Obsahuje seznam literatury