The text with some additions introduces to Czech audience a work of Scott L. Althaus and Devon M. Largio, who back in 2004 were analyzing origins and consequences of shift in America’s public enemy no. 1 from Osama bin Laden to Iraqi president Saddam Hussein that occurred during period after 9/11 terrorist attacks on WTC and Pentagon and before U.S. invasion of Iraq in 2003. By charting the changing levels of public attention given to Osama bin Laden and Saddam Hussein in American news coverage and in president G. W. Bush’s public statements and by comparison of these trends with a full range survey fi ndings that appear to reveal widespread misperceptions about the link between Iraq and the 9/11 attacks, their analysis provided a clear perspective on the timing and impact of the administration’s communication eff orts as well as revealed a fact contradictory to popular view that mistaken beliefs about Saddam Hussein’s culpability were less a product of the Bush administration’s public relations campaign than of the 9/11 attacks themselves. The text tries to point out some more general incidence of these fi ndings relating to relationship of political, news and public agendas as well as methodology and interpretations of polls., Jan Červenka., and Seznam literatury