If $(\Omega ,\Sigma ) $ is a measurable space and $X$ a Banach space, we provide sufficient conditions on $\Sigma $ and $X$ in order to guarantee that $\mathop {\mathrm bvca}( \Sigma ,X) $, the Banach space of all $X$-valued countably additive measures of bounded variation equipped with the variation norm, contains a copy of $c_{0}$ if and only if $X$ does.